Domain recovery
A project-specific capability implemented around the organisation’s real requirements.
Case Study · Presentation Website · Online Store
Agro Argeș — a digital experience created for farmers and households looking for products suited to the season.
Agricultural products online store and presentation website, built around a coherent experience across desktop, tablet and mobile.
ProjectAgro Argeș
TypePresentation Website · Online Store
ApproachCustom solution
ObjectiveBrand presentation and online sales
Integrations and capabilities
What we implemented for Agro Argeș.
Data recovery
A project-specific capability implemented around the organisation’s real requirements.
CRM/ERP integration
Automatic price and inventory synchronisation with the company’s internal system.
Online payments
A secure online payment flow integrated into the ordering experience.
Back-in-stock alerts
Customers can be notified when an unavailable product returns to stock.
Email automation
Transactional messages and automated notifications throughout the customer journey.
Abandoned carts
A project-specific capability implemented around the organisation’s real requirements.
Online withdrawal flow
Integration of XPSoft’s online contract-withdrawal flow supporting OUG 18/2026 requirements.
Continuous maintenance
A project-specific capability implemented around the organisation’s real requirements.
Responsive presentation
A clear presentation structure adapted for desktop, tablet and mobile devices.
On-site SEO
Semantic structure, titles and metadata, clear URLs, optimised images and technical settings that support organic indexing.
Google Analytics and Search Console
Connection to Google Analytics for traffic measurement and Google Search Console for indexing and organic performance monitoring.
Website security
Protection rules at .htaccess level and, for WordPress projects, Wordfence configuration for firewall, authentication and file scanning.
Google reviews
What the client says about working with us.
Highly recommended!Nicu CiobanuView Google profile ↗
The challenge
What helps farmers and households looking for products suited to the season trust Agro Argeș?
The project centred on farmers and households looking for products suited to the season. A general presentation would not have been enough: the experience needed to clarify the agricultural catalogue, product compatibility and live availability and support choosing the right item quickly and moving naturally to checkout. Those needs shaped editorial and functional priorities specific to Agro Argeș.
The XPSoft solution
The Agro Argeș solution: clear content and a continuous journey.
For Agro Argeș, pages were organised around real audience questions and content was connected to the functions used in practice. Messaging, visual hierarchy and action points highlight the agricultural catalogue, product compatibility and live availability; the intended value is a shorter path from need and guidance to purchase.
The Agro Argeș context
The message starts with the concrete needs of the people using this offering, not wording that could belong to any company.
Decision-making information
The agricultural catalogue, product compatibility and live availability appear where visitors need them in order to move forward.
An uninterrupted journey
Choosing the right item quickly and moving naturally to checkout is supported by clear cues across desktop, tablet and mobile.
Practical administration
Content and functions can be updated at the pace of Agro Argeș without compromising page consistency.
Presentation component
How Agro Argeș presents the agricultural catalogue, product compatibility and live availability to the right audience.
The Agro Argeș story
The introduction explains the project through facts, offering and context rather than generic promises.
Audience and need
The structure speaks directly to farmers and households looking for products suited to the season, using language and examples familiar to the field.
Relevant evidence
Services, projects or products become verifiable reasons to choose Agro Argeș.
The next step
Every page leads naturally to the appropriate action: research, enquiry, booking, enrolment or contact.
Online store component
The Agro Argeș buying experience, designed for farmers and households looking for products suited to the season.
The Agro Argeș catalogue
Products are grouped by the criteria buyers actually use, not only by administrative categories.
An informed choice
The agricultural catalogue, product compatibility and live availability are brought forward to make comparison more confident.
Coherent checkout
Basket and checkout retain the context of the choice and remove unnecessary hesitation.
Connected operations
Project integrations support data updates and order processing within the day-to-day work of Agro Argeș.
The result
Agro Argeș: a shorter path from need and guidance to purchase.
Relevance
The audience finds situations, terminology and criteria specific to Agro Argeș, not recycled industry copy.
Clarity
The agricultural catalogue, product compatibility and live availability can be understood and compared without detours.
Action
Choosing the right item quickly and moving naturally to checkout becomes a shorter, more predictable journey.
Evolution
The editorial and technical foundation can accept new content without diluting the project identity.